A Mid-Atlantic dental and vision insurance company ready to expand, leans in to their explorer archetype for a total brand overhaul. This collaborative project between the client and the team was created while at Vessence, a branding agency that works with clients to promote human flourishing.
Contribution: Contribution: Art Direction/Design/Copywriting
Collaborators: Nancy Belmont, Chief Inspiration Officer, Vessence
The organization's philosophy of "always exploring" helped to inform the design of the interior office space. Images from nature, combined with keywords from their mission statement, were used to create spaces that reinforce the ideals of the company.
Full site redesign